Session Information:e-Learning Localization: Taking Your Learning to the WorldWednesday May 23rd 2:30 p.m.- 3:45p.m.Translating content into multiple languages in e-Learning is just the first step in the process when you have a global audience. This session will make the case for localization, and teach you the important aspects to consider. Learn how to “build-in” rather than “bolt-on” localization in your e-Learning projects.Experience:Michael J. Asquith is the Director of Business Development at EC Innovations U.S.A, Inc. He has worked in the localization space for five years working with multinationals in numerous industries.Expertise:Michael has extensive experience in the financial industry where he has helped facilitate the concept of true globalization by linking up and recruiting small overseas brokerage firms. With Michael’s solid background in globalization and a passion for international business, he is fast becoming a staple in the localization industry. Michael also holds a Bachelors degree in Marketing from Columbia College.Why You Should Attend:In this session, attendees will learn the importance of translating e-Learning content into multiple languages and will review specific technical challenges that many developers face. Michael will share several examples of these common challenges including use of imagery and how it may have different impacts based on culture and the use of idiomatic expressions. Participants will leave this session understanding linguistic and cultural challenges that they may face when localizing their e-Learning.The annual Lectora User Conference, held May 22 – 24, is quickly approaching. Check out the full conference schedule, and learn more about the jam-packed agenda on the Lectora User Conference website. The first 500 attendees to register will receive a complementary Lectora User Conference Appreciation Pack, filled with more than $800 worth of e-Learning goodies – so register today. We hope you’ll join us in Chicago!
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